Sarah and John

are creating eco-friendly cleaning products to save you money and space.

Image from BBG Ventures site

Sarah Paiji Yoo

Co-Founder & CEO

Sarah Paiji Yoo founded Blueland after she became a mother, with the goal of eliminating single use plastic that makes its way into our water supply.  Earlier in her career, she founded and sold Snapette; then became a Partner at LAUNCH, creating and operating new consumer businesses including M.Gemi, Rockets of Awesome and Follain. She holds degrees from Harvard and Harvard Business School.

Image from BBG Ventures site

John Mascari

Co-Founder & COO

John Mascari is the Co-Founder and COO of Blueland. Before Blueland, he and Whitney Port founded Bundle, which offered non-GMO snacks and beverages to expectant mothers. He began his career as an Analyst with Lehman Brothers, and later Barclays Capital. John graduated from Columbia University and holds an MBA from Harvard Business School.

Blueland in the news
I was skeptical of these eco-friendly cleaning tablets — but they blew me away
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These brands want to make your cleaning routine more eco-friendly
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I replaced all my home cleaners with this sustainable set, and it's a game changer
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