Kaeya and Matt

are unlocking social purchasing power for shoppers.

About Swaypay

Swaypay is on a mission to skyrocket Gen Z's purchasing power by rerouting the billions of advertising dollars brands spend on platforms like Facebook & Google into their social savvy shoppers' pockets. Swaypay's flagship product gives shoppers the quickest and easiest way to earn up to 100% cash back on their purchases by posting on TikTok. Even better, if Swaypayers' posts go viral, they can make thousands of dollars off everyday purchases.

Why Now

Swaypay is well-timed in solving pain points for both shoppers and brands. With traditional marketing channels becoming more expensive, and young consumers rejecting traditional advertising, brands need innovative, cost effective, and authentic ways to reach customers. Simultaneously, Gen Z consumers command $143B in spending power driven by their social influence but struggle to generate income of their own to spend. With 86% of young people saying they want to post social media content for money, Swaypay is democratizing the ability for young consumers to leverage their social influence as purchasing power in the easiest way.

Image from BBG Ventures site

Kaeya Majmundar

Co-Founder & CEO

Co-Founder and CEO Kaeya Majmundar has shown entrepreneurial interest since she was in college, when she was featured on Sharktank with a prototype of a collapsible storage box. After graduating, she co-created multiple viral eCommerce brands with celebrities and influencers, including Derrick Rose (NBA #1 Draft Pick). Prior to Swaypay, she was a PM at CaaStle, a technology platform that allows retailers to offer subscription clothing rental.

Image from BBG Ventures site

Matt Harris

Co-Founder and CTO

Co-founder and CTO Matt Harris is a Cutco salesman turned engineer. Matt spent his college summers selling for Cutco and opened an office where he trained people to sell over $100k of kitchen cutlery. In the process, he learned the intricacies of managing a business ranging from accounting to training and team management. Most importantly, he learned how to run a profitable business. Prior to Swaypay, Matt was CTO of Muses, an influencer marketing platform that was acquired by Braintrust in 2020.